All Carpet Cleaners Are Not The Same

July 19, 2013 Facebook Twitter LinkedIn Google+ Consumer Advice

The buying public can all too easily believe that all carpet cleaners are the same and regardless of how much, or little they pay, they will end up with the same thing – a perfectly clean carpet.

Sadly, nothing could be further from the truth. It’s all about, ‘buying logic.’

When we go out to buy a new car, or a fridge, we choose the make and model that best suits our needs and then quite logically, ‘shop around’ for the best price. Regardless of how much you eventually up pay for the product you end up with exactly what you wanted.

The difference between buying a product and a service is that a product can be inspected in a showroom so you know exactly what you are getting before parting with your hard earned cash.

The problem when buying a service such as carpet & upholstery cleaning is that unlike a product you have no idea what you have bought until the day the work is carried out. Yes, you shopped around for prices and got what you believed was the best deal, working on the basis that all carpet cleaners are the same and regardless of how much, or little you agreed to pay, you’ll end up with the same thing – a clean carpet. You may even think that having  spent time ringing  around for prices you saved yourself £20, or more by going with the lowest bidder because that is the same buying logic you used to purchase your new TV.

At the time of booking a carpet cleaner, all you’ve actually got is a ‘promise’ of a clean carpet, but it hasn’t been delivered yet and when you were ringing for prices your focus was on the price, but come the day of cleaning it suddenly, becomes about quality, or what exactly are you are going to get for you money?

On the big day, what if your chosen carpet cleaner shows up with a DIY machine like the Rug Doctor, or Vax, even, unbelievably, a bucket and sponge and proceeds to soak your carpets without them looking even slightly better and leaving you considerably out of pocket?

You had every right to expect a quality clean from a qualified, experienced and committed professional company but because you used the same buying logic you use to buy a product you mistakenly believed that only the price was in question and that the quality would be the same, regardless of the price you agreed to pay.

All carpet cleaners are NOT the same – far from it.

When booking a carpet cleaner ask plenty of questions.

  • How long have you been in business?
  • Do you have relevant training?
  • Are you a member of any Trade Alliances?
  • What type of equipment do you use?
  • Are you fully insured, including All Risks? (insurance against damage to items being worked on)
  • Do you offer any type of written satisfaction guarantee?
  • Better still, try and find a carpet cleaner through the recommendation of others.

Simon Gerrard

Gerrards Specialist Cleaning Services

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Gerrards is a family run business established in 1975. We use one of the most powerfull and sophisticated Truck Mounted Cleaning Systems in the world, the mighty Titan 875 which develops up to twenty times more cleaning power than conventional machines. All that extra power translates to a deeper, long lasting clean, that's dry in hours - not days. We have built our business on excellent customer service and delivering the very highest quality cleaning. We have many thousands of satisfied customers in the domestic, commercial and marine sectors and have been contractors to P&O Cruises and Cunard line for twenty years. We operate in Wigan, Leigh, Atherton, Bolton, Westhoughton, Horwich, Adlington, Chorley, Boothstown, Parbold, Newburgh, Warrington, St Helen's, Walkden.
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  1. Chris Straker said on July 19, 2013 4:16 pm:

    I have had 3 responses to quotes recently, where they say they had other prices that were 30 – 50% cheaper …….. asked why my prices were higher, I responded by saying that I could not explain the difference without knowing the other companies. How could I comment on their levels of knowledge, training, experience, equipment or even insurance.

  2. Chris Straker said on July 19, 2013 4:17 pm:

    ps ……. I did get those jobs, so do stick to your principals. These are our businesses and we are earning an honest living, doing what we know and are good at 😉

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    Stanley Andrew said on July 31, 2013 7:30 pm:

    Yes Chris I agree cheap work ain’t good .good work ain’t cheap.

  4. Jim Roffey said on August 17, 2013 8:38 am:

    Great post Chris.

  5. AD Carpets said on October 4, 2015 10:24 am:

    they squirt & suck, that’s all you need 🙂

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    Alex Stewart said on June 11, 2016 5:39 pm:

    This is a great article, i hope many members of the public find it and read it. SDhared on my fb and google. thanks